गूगल में साइटमैप कैसे बनाएं और सबमिट करें

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गूगल में साइटमैप बनाएं और सबमिट करें

लेखक: पूर्णिमा

अपनी वेबसाइट के नवीनतम संस्करण को नि:शुल्क अपने इनबॉक्स में प्राप्त करें

नाम ईमेल [सब्सक्राइब करें]

साइटमैप क्या है और यह क्यों महत्वपूर्ण है?

आपकी वेबसाइट का रोडमैप कहे जाने वाला XML साइटमैप गूगल बॉट्स को आपकी वेबसाइट के महत्वपूर्ण पृष्ठों को क्रॉल करने में मदद करता है।

हर पेज आसानी से एक्सेस न हो पाने की स्थिति में, विशेष रूप से तब जब आपकी वेबसाइट पर कुछ ऐसे पेज हों जिनके लिए कोई आंतरिक लिंक न हो, साइटमैप आवश्यक हो जाता है।

गूगल, बिंग, यांडेक्स और अन्य सर्च इंजन आपको साइटमैप सबमिट करने की अनुमति देते हैं, लेकिन गूगल सबसे महत्वपूर्ण सर्च इंजन है, जिसे नजरअंदाज नहीं किया जा सकता।

आपने अक्सर सुना होगा कि वेबसाइट की सफलता के लिए #1 गूगल रैंकिंग कितनी मायने रखती है, और यह साइटमैप सबमिशन का पहला कदम हो सकता है।

वर्डप्रेस वेबसाइट के लिए साइटमैप कैसे बनाएं?

वर्डप्रेस वेबसाइट के लिए, आप Yoast SEO प्लगइन का उपयोग कर सकते हैं, जो डायनामिक साइटमैप निर्माण की सुविधा प्रदान करता है।

Yoast SEO:

  • आपकी वेबसाइट की सभी व्यक्तिगत साइटमैप को एक साइटमैप इंडेक्स में संकलित करता है।
  • जैसे ही आप नया कंटेंट जोड़ते हैं, हटाते हैं या अपडेट करते हैं, यह अपने आप अपडेट हो जाता है।

अन्य कई प्लगइन्स भी हैं, लेकिन मैन्युअल रूप से साइटमैप की निगरानी करना आवश्यक है। एक बार जब आप अपने साइटमैप को तैयार कर लें, तो निम्नलिखित स्टेप्स को फॉलो करके गूगल में इसे सबमिट करें।

गूगल सर्च कंसोल में साइटमैप सबमिट करने के स्टेप्स

1. Google Search Console में लॉगिन करें

गूगल को आपकी वेबसाइट को क्रॉल और इंडेक्स करने के लिए, आपको Google Search Console पर जाना होगा।

  1. Google पर “Google Search Console” सर्च करें।
  2. अपने Google खाते से लॉगिन करें।
  3. “Index” सेक्शन में जाएं और “Sitemaps” विकल्प चुनें।
  4. यदि आपने पहले से साइटमैप सबमिट किया है, तो “Submitted Sitemaps” की सूची दिखेगी।
  5. “Add a new sitemap” बॉक्स में अपनी वेबसाइट का साइटमैप URL दर्ज करें, जो आमतौर पर इस प्रारूप में होता है:https://www.example.com/sitemap_index.xml
  6. Submit पर क्लिक करें।

Google Search Console में Submitted Sitemaps की समीक्षा करें

एक बार साइटमैप सबमिट करने के बाद, आपको “Sitemap index processed successfully” संदेश दिखाई देगा, जिसका अर्थ है कि Google ने सफलतापूर्वक इसे क्रॉल कर लिया है।

आप बार चार्ट आइकन पर क्लिक करके Coverage Report देख सकते हैं। यह रिपोर्ट आपको बताएगी कि गूगल ने आपकी साइट के कितने URLs को पाया और उनमें से कितने इंडेक्स किए जाएंगे।

“Valid” & “Excluded” URL की जांच करें

Valid URLs:

ये वे पृष्ठ होते हैं जिन्हें गूगल सफलतापूर्वक इंडेक्स कर रहा है।

Excluded URLs:

गूगल इन पृष्ठों को इंडेक्स नहीं कर रहा और इसके पीछे विभिन्न कारण हो सकते हैं।

सबसे सामान्य समस्या “Duplicate, submitted URL not selected as canonical” होती है। यह तब होती है जब आपकी वेबसाइट पर दो URLs एक जैसे दिखते हैं या आपके robots.txt में कोई समस्या होती है।

सुनिश्चित करें कि साइटमैप और robots.txt मेल खाते हैं

  • अगर किसी पेज पर “noindex” टैग लगा है, तो उसे साइटमैप में सबमिट न करें।
  • यदि गूगलबॉट को साइटमैप के माध्यम से उस पेज तक पहुंचाया जाता है लेकिन वह robots.txt के कारण ब्लॉक हो जाता है, तो इससे SEO प्रभावित हो सकता है।

निष्कर्ष

गूगल में साइटमैप सबमिट करना आपकी वेबसाइट को इंडेक्स करने की दिशा में पहला और महत्वपूर्ण कदम है। सुनिश्चित करें कि:

  • आप सही साइटमैप का उपयोग कर रहे हैं।
  • गूगल सर्च कंसोल में Submitted Sitemaps को नियमित रूप से मॉनिटर कर रहे हैं।
  • “Excluded” URLs की जांच कर रहे हैं और सुधार कर रहे हैं।

इन सुझावों का पालन करके आप अपनी वेबसाइट की रैंकिंग में सुधार कर सकते हैं और अधिक ट्रैफ़िक प्राप्त कर सकते हैं।

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